Your customers are landing on a domain that isn't yours.
Blindside is recovery and takedown counsel for ecommerce brands. We reclaim lookalike domains, force removal of impostor storefronts, and stop the branded-traffic theft: quietly, on evidence, and fast.
- UDRP
- URS
- Registrar enforcement
- ccTLD procedures
- Direct negotiation
- Marketplace removal
If any of this sounds familiar, your brand is already losing customers.
A near-copy domain doesn't need your permission. It only needs to confuse one customer. Most brands don't notice until their refund tickets reference orders they never shipped.
A near-copy of your domain, sitting one keystroke away.
One letter swapped, one TLD changed, one homograph slipped in. Buyers don't read URLs. They recognise shape. The closer the spelling, the higher the conversion theft.
A clone of your store, collecting payments you'll never see.
Stolen photography, copied product copy, a fake support chat. The fraud lives downstream, but your name carries the damage when the customer publishes a review.
The traffic you paid to build, captured by domains you don't own.
Bid hijacking, branded keyword scraping, affiliate-link fraud. The customer searches for you. They land on someone else. Your acquisition spend funds their checkout.
Three phases. One outcome.
Quiet, evidenced, decisive. From the first confidential review to a recovered domain and a permanently lower exposure: the work is private, the procedure is rigorous, and the result is yours to keep.
Diagnose
We map your domain surface and identify every registration creating customer confusion or revenue risk. The first review is confidential, evidenced, and obligation-free.
Recover
We pursue the path with the highest probability of success (UDRP, URS, direct negotiation, or registrar enforcement), backed by an evidence package built for the procedure.
Defend
With the immediate threat neutralised, your domain surface is mapped and watched. The next copycat is caught in days, not months, and resolved before it converts.
A live record of every domain we're working on for your brand.
Every recovery in progress, every takedown filed, every registration on watch. One private dossier: updated as we work, ready for legal handoff at any moment.
Active recoveries
Brands that cannot afford invisible revenue loss.
DTC brands running paid acquisition
You're paying to build the brand demand. Make sure the conversion lands on your domain, not a typo two letters away.
Shopify stores with branded demand
Branded keyword traffic is your most valuable funnel. We defend it from bid hijackers and lookalike landing pages.
Beauty, fashion, supplements, luxury
High-margin, image-driven categories attract copycats fastest. We catch them before they catch your buyers.
Brands seeing unexplained drops
Conversion off, attribution noisy, support tickets rising. The leak is almost always a domain you've never seen.
Teams preparing for major launches
Black Friday, product drops, restocks. Copycat registrations spike right before. The surface must be audited and ready.
In-house brand & legal counsel
We work directly with your general counsel, or as standalone counsel. Evidence packs are procedurally complete and ready to file.
How we practice. Three commitments.
We act quietly.
Recovery and takedown work is done privately. We do not publish case lists, we do not name clients, and we never disclose a matter without authorisation.
We act on evidence.
Every action (UDRP, URS, registrar complaint, takedown notice) is filed with a complete evidence package. Procedural strength is everything.
We act decisively.
A copycat domain is a problem with a deadline. The longer it lives, the more it converts. Most matters are filed within ten business days.
Tell us your brand. We'll show you what's hiding around it.
One short, confidential review. A private report of every lookalike, impostor, and registration creating revenue risk. Yours to keep, regardless of next steps.